A doctoral dissertation was defended at the Department of English, College of Education for Humanities, University of Tikrit, on Sunday, June 28, 2026, by the student Fatimah Abdul Ghani Idris, entitled “Beyond the Text: A Pragma-Semiotic Analysis of Green Advertising in English and Arabic.”
The dissertation explores environmental, or "green," advertising through the integrated perspectives of pragmatics and semiotics, examining how linguistic and visual signs interact to communicate persuasive environmental messages in both English and Arabic. The study investigates the relationship between textual and non-textual elements in green advertisements, highlighting the pragmatic strategies and semiotic resources employed to influence audiences and promote environmentally responsible attitudes and behaviors across different linguistic and cultural contexts.
The examination committee consisted of the following faculty members:
- Prof. Dr. Omar Ahmed Shihab – University of Tikrit, College of Education for Humanities – Chairperson.
- Prof. Dr. Hassan Shaaban Ali – University of Tikrit, College of Education for Humanities – Member.
- Prof. Dr. Mahmoud Ibrahim Hamdan – University of Tikrit, College of Arts – Member.
- Prof. Dr. Mahmoud Abbas Dawood – University of Tikrit, College of Education for Humanities – Member.
- Prof. Dr. Hudhaifa Yousif Turki – University of Anbar, College of Education for Humanities – Member.
- Prof. Dr. Mohammed Barjas Salman – University of Tikrit, College of Education for Humanities – Member and Supervisor.
Media and Government Communication Division
College of Education for Humanities – University of Tikrit
